ISN now integrates with Digilatics. Digilatics is a digital marketing company that helps inspection companies enhance marketing efficiency and effectiveness. They specialize in providing insights into marketing return on investment (ROI) by focusing on metrics such as qualified leads, quote values, sales values, and overall marketing ROI.

Their services include optimizing paid advertising campaigns across platforms like Google Ads, Meta, Bing, and Yelp. By analyzing the entire customer journey—from initial ad exposure to final contact—Digilatics identifies gaps and recommends actionable steps to improve conversions. Their proprietary Leads Insights tool tracks multiple lead sources, offering visibility into quoted and sold dollar values, which helps optimize campaigns for lower cost per acquisition and higher true marketing ROI.

As a first step, please visit this page and fill out your information. Someone at Digilatics will respond via email to set you up. https://digilatics.com/ISN-Integration/ Digilatics will need to generate a unique API secret and key for you and help you enter those into your ISN account.

This integration pushes data one way: from ISN to Digilatics. When an order is created or updated in ISN, we look for a matching Lead in Digilatics based on property address and phone number. When we find a match, we update the Lead information in Digilatics with the information entered into the order in ISN (e.g. fees). This saves time by reducing the amount of time it takes to manage information in two places, and by reducing manual tasks in Digilatics.

When you work with Digilatics on the setup, you will go here to enter the API secret and key: Settings > Office Settings > Working With Other Applications > Digilatics. Make sure the checkbox that says Turn on the Digilatics functionality in my ISN is checked.

When you have completed the integration setup, allow for an overnight syncing of your orders from ISN -> Digilatics. At that point, you can check the Order View page to confirm whether that order has sync'd to a lead in Digilatics.

The syncs between ISN and Digilatics happen in various places and with varying frequencies:
(1) When an order is created using ISN’s Online Scheduler, a lead is created in Digilatics immediately.
(2) When an order is cancelled on ISN’s order view page, we sync data from ISN to Digilatics
(3) ISN’s order view page, we have a Digilatics sync button. When that is clicked we sync data from ISN to Digilatics.
(4) On ISN’s payment page, when the "PROCESS PAYMENT" button is clicked we sync data from ISN to Digilatics
(5) On ISN’s Office Settings page within the Digilatics popup, we have a button called "Sync Orders" – when that is clicked, we sync data from ISN to Digilatics.
(6) We have one cron job that syncs data with Digilatics. This runs once per day overnight.